---
title: "Apple Music’s new logo was made by sound, Apple says"
description: "Apple says its new Apple Music logo was shaped by sound and filmed entirely in camera, with Fred again.. and NEST Acoustics."
url: https://mactoreality.com/apple-music-rebrands-with-sound-crafted-logo
published: 2026-10-21T17:15:55Z
updated: 2026-10-21T17:15:55Z
author: "Mac to Reality Newsdesk"
category: News
tags: ["Apps","Software"]
publisher: Mac to Reality
ai_assisted: true
apple_heat_impact: 0
---

# Apple Music’s new logo was made by sound, Apple says

*Apple says its new Apple Music logo was shaped by sound and filmed entirely in camera, with Fred again.. and NEST Acoustics.*

**Key points**

- Apple Music unveiled a new brand identity on 21 October 2026.
- Apple says the new logo was “made by sound” and captured entirely in camera.
- The project was made with British producer Fred again.. and NEST Acoustics.

Apple Music has a new brand identity, and Apple says it was “made by sound”. In a behind-the-scenes film published today on the Apple Music YouTube channel, Apple shows how the new Apple Music logo was brought to life with sound and “captured entirely in camera”.

Apple calls the project “a story of music, collaboration and craft” with the British producer Fred again.. and the sound design studio NEST Acoustics. Rather than drawing the new look on a screen, the team used music to shape the logo physically and filmed the result — “just music, made visible”, in Apple’s words.

Apple has not said exactly when the new identity will appear across the Music app on every platform; we will update this article when it does.

## Sources

- [Apple Music (YouTube): Apple Music. Made by Sound: Behind the new brand identity](https://www.youtube.com/watch?v=1XxNXkOHKZw)

*This report was written by the Mac to Reality newsdesk with AI assistance from the sources listed above, under the editorial policy at https://mactoreality.com/editorial-policy.*