---
title: "Instagram debuts Apple TV app with Reels, live broadcasts and longer videos"
description: "The app appeared on the App Store on 23 October and requires tvOS 26.0 or later."
url: https://mactoreality.com/instagram-debuts-apple-tv-app-with-reels-live-broadcasts-and-longer-videos
published: 2026-10-25T06:15:28Z
updated: 2026-10-25T06:15:28Z
author: "Mac to Reality Newsdesk"
category: Rumours
tags: ["Apps","Home"]
publisher: Mac to Reality
ai_assisted: true
apple_heat_impact: 1
---

# Instagram debuts Apple TV app with Reels, live broadcasts and longer videos

*The app appeared on the App Store on 23 October and requires tvOS 26.0 or later.*

**Key points**

- Instagram released a dedicated Apple TV app on 23 October 2026, supporting Reels, longer videos and live shows.
- The app requires tvOS 26.0 or later and lets users discover content and resume watching across devices.
- Instagram tested its TV app on Amazon Fire TV, Google TV and Samsung smart TVs before bringing it to Apple TV.

Instagram now has a dedicated app for Apple TV. Its App Store listing promises Reels, longer videos and live shows on the big screen, along with creator content, discovery of new clips and the ability to pick up where you left off across devices. The app requires tvOS 26.0 or later.

According to MacRumors, the Apple TV version (version 66.0) appeared on the App Store on 23 October. Neither Meta nor Apple has formally announced the launch date.

The launch ends a long wait for an Apple TV version of Instagram. Meta first brought its TV interface to Amazon Fire TV in December 2025, followed by Google TV, and expanded it to Samsung smart TVs in the US in June 2026. At the same time, Meta said it was exploring longer-form creator content and other formats built for the living room. Instagram released a dedicated iPad app in September 2025.

## Sources

- [Apple App Store: Instagram on the App Store (Apple TV)](https://apps.apple.com/us/app/instagram/id389801252?platform=tv)
- [Meta: Instagram for TV Gets Bigger, With New Ways to Watch Together](https://about.fb.com/news/2026/06/instagram-for-tv-gets-bigger-with-new-ways-to-watch-together/)
- [MacRumors: Instagram Launches Apple TV App With Reels and More](https://www.macrumors.com/2026/10/25/instagram-launches-apple-tv-app/)

*This report was written by the Mac to Reality newsdesk with AI assistance from the sources listed above, under the editorial policy at https://mactoreality.com/editorial-policy.*